20% off Content by Conran, sale starts soon

This week we’re excited to bring you a 20% discount on our entire Content by Conran range, beginning on Thursday 20th December. We had a chat with Martin Bartsch, who works in sales and marketing for the brand, to find out more about the range and the inspiration behind it.

Content by Conran

The Content by Conran range is designed to bring an informal, contemporary feel to the home. How do you develop your ideas for each new season?

Sir Terence’s home is a centre of creative energy and so are the people which surround him and those he works with. His house is a window into the outside world: of design, travel, art and history. His family, friends and employees are all creative sources in themselves and form a universe of creativity that ignite the process that stimulates his creativity.

The Content by Conran range features a selection of modern yet classic designs. What is your process for creating these pieces?

At Conran we have a very simple philosophy – that good design gives you pleasure and improves the quality of all our lives through products, buildings or interiors that work well, are affordable and look beautiful. We are experienced designers; our real talent is creating a style of life that people will enjoy, providing them with the products and environments that will help them realise this. We are creating design to improve the quality of your life through modern contemporary furniture.

The Content by Conran range has a modern, contemporary feel

The name ‘Conran’ is synonymous with quality, lasting design. How do you choose your materials?

Our furniture is a relaxed and informal range of British designed furniture for contemporary living designed by Terence and his team. The collection is comfortable, simple and uses natural, authentic materials that look better and better over time. Only materials which are durable and last are used to make our furniture. We believe thoughtful design really does improve the quality of our lives and so should be the materials that are used to make them.

Do you have any design advice for readers looking to create the Conran design feel in their homes?

At Conran we have a very simple philosophy – that good design gives you pleasure and improves the quality of all our lives through products, buildings or interiors that work well, are affordable and look beautiful. Over time everybody collects a selection of furniture, objects, pictures and photographs which define you as a person and this is part of the Conran style of life. It is an effortless mixing of different furniture, objects and materials which allow you to express your past and present within your home.

The Conran feel is created with a mix of different pieces

Our favourite piece from the Content by Conran range is the Duchess armchair. What was the inspiration behind the Duchess design?

The Duke chair is the inspiration for the Duchess. The Duke as a very popular chair, we realised that there was a high interest in the design not only by men but also women who asked for a more feminine version. This interest inspired the smaller version which we then thought only logical to call the Duchess. It also turned out that the smaller version is more popular in markets where the population’s average height is lower than in Europe or the Americas.

Duchess armchair

Which is your favourite piece from the Content range, and why?

The Balance shelf in walnut is my favourite piece from our cabinet range. I like the simple design which allows to store as well as display and the finish reflects my connection to nature which is reflected at my home. From our upholstery range I personally like the Aspen sofa very much. It is a modular sofa with clean lines and extremely comfortable seat and back cushions. Again, I like the simple design and at the same time amazing comfort – which I think is a striking combination and not often achieved in good furniture design. In the case of the Aspen it is! And there is also the Duke chair which I like very much in a more formal and classic interior. Upholstered in leather, velvet or felt and or any combination, it is a stand out piece for every lounge and living room and can also work as eye-catcher in any reception room.

The 20% discount on the Content by Conran range is available for one month, running from the 20th December. Click here to take a look.