Recently, the mydeco team went on a trip to Hamburg to explore the German homeware market and the current interior trends in the region.
It was a fun and insightful trip, and I was personally very inspired by some of the beautiful products I saw.
I found Hamburg to be a calm but interesting city that was home to some superb boutiques, many of which supplied an array of unique and finely designed products. The boutiques were spread out across the city, and we discovered a multitude of wonderful boutiques hidden away as we travelled from one to the next.
There was a strong Scandinavian feel to many of the boutiques, with the minimal spacing and colour schemes. However, there was still a strong German identity that was prevalent throughout. One of the mydeco team summarised each boutique as ‘having its own voice’. Many of the boutiques were owned by designers and architects, who nicely adorned the stores with their own pieces alongside designer brands such as Kartell and Muuto. I must say that this combination worked well and in most cases the designer brands complimented the handmade products rather then other way round, which is usually the case.
We had a lovely time and I look forward to visiting the city once more.
We’ll be bringing many of the beautiful products and boutiques that we saw in Hamburg onto the mydeco site in the near future, so keep an eye out!
I work in Social Media at mydeco.com and graduated from Goldsmiths College, University of London. I have a keen eye for good design and love me some Swedish minimalist design. Read more posts by Theo.