mydeco.com in conversation with Nataly, from Chocovenyl.

What's the ethos behind your brand?
Chocovenyl loves art that is whimsical, witty, brimming with character and charming, with a punch of colour and attitude. Chocovenyl loves curious design, which is sometimes über modern and sometimes vintage. We change our mind quite often, so make an allowance for this with our repositionable wall stickers. Chocovenyl makes PVC free, fabric wall stickers because they are both child and environment friendly, gorgeous, moveable, for an instant WOW factor.

Who is your favourite designer and why?
It is impossible for us to be limited to just the one. Jillian Phillips, Helen Dardik, Ellen Giggenbach, Carolyn Gavin, Alberto Cerriteno, Adolie Day, Mister Mista... to name but a few! (Not that we are biased, at all).

Where do you find inspiration for your new collections?
Etsy and Pinterest are always open on our computer. Aside from this, our children and nature inspire us. It is important for us to keep an eye on trends across all sectors, including both interiors and fashion.

Whose home would you most like to look inside?
Sanna Annuka, the half Finish and half English designer, who designed for Marimekko. We adore her folk inspired style.

Which product from mydeco would you most like to have in your home?
The Jeeves bowler hat pendant light, as it embraces Chocovenyl’s quirky and fun nature, as well as being so wonderfully British!